Obiettivo | Iaconesi – Persico
The brand new datapoietic artwork.
28 october - 20 november 2019

OBIETTIVO is the world’s first datapoietic artwork. It is a lighting system for public spaces powered by data provided by international organizations that track the size of the population living in conditions of extreme poverty, that is, on less than $1.90 a day.

The red light emitted by OBIETTIVO functions as a warning light. OBIETTIVO will switch itself off when the number of people living in conditions of extreme poverty falls below the threshold of 500.000 people.

OBIETTIVO is a totemic object. It is designed to increase our awareness regarding poverty, one of humanity’s many challenges, by pushing it into the public sphere. Here, supported by technologies and science, it will be at the heart of urban neo-rituals of awareness, knowledge, cooperation and shared action.

UNITED NATIONS & UNDP yearly report & UNSD
UN Statistics Department

How these data are used: UN, World Bank and OECD data are published annually and are processed with standard statistical analysis to establish a baseline number of the population living in extreme poverty. The World Poverty Clock data is updated daily to calculate an incremental index, used to modify the baseline and yield real-time data.

Salvatore Iaconesi & Oriana Persico

The artistic duo Salvatore Iaconesi and Oriana Persico observes the mutations of human beings and societies due to the advent of ubiquitous networks and technologies. Between poetics and politics, bodies and architectures, squats and revolutionary business models, the couple promotes a vision of the world in which art is the glue that connects science, politics, and economics. They are the authors of global performances, publications, and works on exhibit all over the world. They teach and have teached courses such as Near Future, Transmedia and Interaction Design in several universities such as ISIA School of Design in Florence, ‘La Sapienza’ University of Rome, RUFA – Rome University of Fine Arts and IED. They are the founders of the research center HER – Human Ecosystems Relazioni, based in Rome since 2016, and of the international network AOS – Art is Open Source, dedicated to the interconnections between art, science, and technology.