OddityViz | Valentina D’Efilippo
Valentina D'Efilippo - Wild Mazzini data art gallery- Torino
The core of the project consists of ten 12" vinyl records. Each deconstructs Space Oddity by Dawid Bowie in a different way
20 april - 8 may 2018

The core of the project, carried out in collaboration with the Miriam Quick, is ten 12″ discs. Each one of them deconstructs the track by Dawid Bowie Space Oddity in a different way: melodies, harmonies, lyrics, structure and history are transformed into fascinating visual systems.


Recorded at Trident Studios in London, Space Oddity relates the story of an astronaut thrown into space who leaves his rocket and plunges into the void, without returning. The title is inspired by Kubrick’s 2001 film: A Space Odyssey and its publication was programmed to coincide with the Apollo 11 mission launched on 20 July 1969. The protagonist of the song, Major Tom, sometimes has a mocking tone and for this reason the BBC refused to play it until the return of the astronauts of Apollo 11.


However, the story of this astronaut who faces a loss of control, to embrace the vastness of the Universe, goes beyond the context of the late sixties. In fact, the emotional depth and evocative powers of the song have grown with the passing of generations reaching millions of people.
Space Oddity was his first success in the Top 20 USA and reached first place in November 1975.

Valentina D’Efilippo

She’s a London-based Information designer and the co-author of the award-winning book The Infographic History of the World and the infographic Poppy Field, which displays the wars of the last century, is part of the permanent collection of the Weltmuseum in Vienna.

Pursuing imaginative and compelling visual outcomes, often aimed to visualise data and distill complexity, her work takes many forms – from theatre production and exhibitions, to editorial content and interactive platforms.

Valentina D'Efilippo - Wild Mazzini - 2018
Valentina D’Efilippo – Wild Mazzini – 2018

Thanks to her work and research, she has been awarded several times at the international level and brings her experience in the field of education, collaborating with various universities and organizations such as The Guardian, for which she conducts Masterclasses.

Wild Mazzini has chosen Valentina D’Efilippo for the project Oddity Viz, awarded with silver in 2017 at the Kantar Information is Beautiful Awards, in the Arts category.